The Sony Bravia Projector 7 (VPL-XW5100ES) joins Sony’s projector lineup following the Bravia Projector 9 and Bravia Projector 8. It’s the cheapest of the three but still comes in at a staggering $9,999 / £6,999 / AU$13,999. Compared to popular consumer projectors like the $2,999 Hisense C2 Ultra, that is a huge leap. But the Bravia Projector 7 is specialty hardware designed for die-hard cinema fans with plans for a robust home theater, and in that context, it’s fairly priced.
Like other higher-end examples of the best projectors, the Bravia Projector 7 is somewhat simple – it’s just a projector. There’s no Google TV or other streaming platform built in, and there’s no sound system or even audio output ports. The few ports the Bravia Projector 7 does have are a pair of 4K 120Hz-capable HDMI 2.1 inputs plus a smattering of ports used for custom installation.
Though it’s just a projector, it’s a truly excellent one. It has flexible optics with a wide zoom range as well as vertical and horizontal lens shift, making it easy to align the projection. The picture you’ll get on your screen is also stunning: bright, colorful, and with the deepest black levels I can recall seeing from a projector.
While I’d love to see a wider color gamut and support for more HDR formats, these never felt like more than minor shortcomings during my time with the Bravia Projector 7, which never failed to impress. If you’re considering a projector for a dedicated, high-end home theater, it should be on your list.
Sony Bravia Projector 7 review: Price & release date The Bravia Projector 7 features manual focus and zoom adjustments on its lens (Image credit: Future)The Bravia Projector 7 launch trailed behind the Projector 8 and 9, and though its price also trails behind those models, it is decidedly a luxury home theater product. The Bravia Projector 7 comes in at $9,999 / £6,999 / AU$13,999.
Sony Bravia Projector 7 review: SpecsScreen sizes supported:
90-130 inches
Brightness (specified):
2,200 Lumens
HDR support:
HDR10, HLG
Optical technology:
Laser SXRD (Silicon Crystal Reflective Display)
Smart TV:
N/A
Connections:
2x HDMI 2.1, Ethernet, USB-A, RS-232C, D-Sub 9-pin, 3.5mm (12V trigger)
Dimensions (H x W x D):
18.3 x 18.59 x 7.88 inches
Weight:
15.4 pounds (7kg)
Dials on the projector's top provide 71% vertical and 25% horizontal lens shift adjustments (Image credit: Future)Sony Bravia Projector 7 review: Design & featuresThe projector's connections include two HDMI 2.1 ports with 4K 120Hz and ALLM support (Image credit: Future)The Bravia Projector 7 is a sizable home theater projector on the scale of the Epson LS12000 and BenQ W5800. This isn’t one of those compact lifestyle projectors, and it’s even larger than some of the ultra short throw projectors I’ve tested. The upside to this size is that the Bravia Projector 7 runs quietly, and it can still fit onto a (sizable) mantle or shelf at the back of a room, but it is better suited to ceiling mounting.
Thankfully, the Bravia Projector 7 is flexible about placement. The lens has a 1.6x zoom range, letting it shift from a modest throw ratio of 1.38 to a longer 2.21. It also has vertical and horizontal lens shift, offering 71% shifting vertically and 25% horizontally in either direction. You manually adjust focus and zoom using rings around the lens, and lens shift with a set of dials hidden under a small panel on the projector’s top.
In addition to these optical adjustments, the Bravia Projector 7 supports digital keystone, though for a projector of this caliber, it’s worth just ensuring proper alignment.
On one side, the Bravia Projector 7 includes several controls in case you misplace the remote control. There is also a series of ports, though most of these are for professional features, like networking and special triggers. Two HDMI 2.1 ports will accept a 4K 120Hz input, but these are for video input only. Neither offers eARC to pass on an audio signal. And with no other form of audio output, the projector doesn’t play well with streaming sticks or even some home theater PCs if they lack a quality audio output of their own.
The Bravia Projector 7 includes a large remote control with a fully backlit keypad. It includes buttons to access preset picture profiles, along with sharpness, brightness, and contrast. A large directional control is also built into the remote and includes a toggle to let the projector display a test pattern to help line up and focus the picture.
Inside, the Bravia Projector 7 is built around a laser diode light source and features a native 4K SXRD optical system. While it’s still not quite on the level of triple-laser projectors for color gamut coverage, the picture is still simply stunning. As much as I’d love to see that extra bit of color, the quality is otherwise the best I've ever seen.
Blacks on the Bravia Projector 7 are simply exceptional. I can’t recall another projector I’ve seen that so thoroughly sank into darkness when displaying shadows. Letterbox bars presented by the Bravia Projector 7 looked so dim as to be indistinguishable from the surrounding walls, which were only illuminated by the light bouncing around the room from the projector itself during my evaluation. The Bravia Projector 7 has such good black levels that you will really want to invest in some light-absorbing materials or dark paint to reduce reflected room light’s impact on the picture.
The projector also gets bright enough for various uses in the daytime, even with daylight coming in through multiple windows. Cartoons, bright video games, and even web-browsing were all possible. You won’t want to watch darker content in this environment, though. But given this is a projector intended for a specialized viewing setup, I don’t think a few blackout curtains would be a tall order.
Basic adjustments and menu nav controls are located on the side (Image credit: Future)The Projector 7 uses Sony’s XR Processor for projector, and the resulting image is fantastically crisp, with the optics making even fine text appear clear from edge to edge. And that includes objects in motion. Panning shots looked fluid, avoiding stuttering and judder but also artifacts such as the soap opera effect that plagues many systems trying to smooth motion. The Bravia Projector 7 was also happy to game at 4K 120Hz, with smooth visuals and only faint ghosting, and its ALLM feature ensured any input lag was negligible.
Even though the HDR support doesn’t go beyond HDR10, the Projector 7’s XR Dynamic Tone Mapping provides features to enhance the look of HDR content, including three selectable tone mapping modes. An XR Deep Black feature also contributes by ensuring blacks look deep and highlights get maximum brightness punch. For example, when the earth ships decelerate as they approach Pandora in Avatar: The Way of Water, the picture looked simply stunning with the deep black of space contrasted with brilliant flames.
The Bravia Projector 7 is expensive, and you are only getting a display for the money with no speakers (or a way to output audio to speakers), and no smart platform for streaming. That may be a tough pill to swallow for some, but the Bravia Projector 7 isn’t meant for someone who wants anything less than a masterful home theater setup. And the display that you’re getting is a truly exceptional one.
There’s no getting past this being a big investment, both for the projector and for all the other elements you’ll need to make the most of the Sony Bravia Projector 7. And there are plenty of projectors that won’t look half bad next to the Bravia Projector 7 while being way less expensive.
So while it’s tough to say the Bravia Projector 7 is a great value, that still can’t undercut its greatness. And the truth is, the Bravia Projector 7 is still a bargain next to some, like the Epson QL7000, and it’s a comparably priced and worthy rival to the JVC DLA-NZ700.
Attributes
Notes
Rating
Design and features
Fairly huge, but it's smartly designed, and the adjustable optics allow for positioning flexibility
4/5
Picture quality
The picture quality is absolutely brilliant, and I haven’t seen such a deep black from a projector before. Its ability to run at 4K 120Hz for gaming also adds to the experience
4.5/5
Value
It’s not cheap, but the picture is great and the price is comparable to some of the other dedicated home theater projector options out there
3.5/5
Buy it if...You want a truly gorgeous picture
The Bravia Projector 7 can provide a sharp, clean image with powerful contrast, great color, and impressive motion handling. View Deal
You have the rest of your home theater sorted
This projector requires more elements to make a complete home theater. If you’ve already got the sound, the seating, the light mitigation, and video sources in place, this is a great drop-in solution, especially with its flexible optics.View Deal
You know you’re going big with the picture
The value of a projector really soars as you move to bigger and bigger pictures. And the Bravia Projector 7 is happy to go even bigger than 100 inches while still maintaining a brilliant image.View Deal
You just want to plunk it down in your living room
Tapping this projector’s full capabilities takes some effort. Just about any stray light or reflective surface in the room is going to degrade picture quality, and then you won’t be getting all of what you’ve paid for.View Deal
You like a simple setup
The Bravia Projector 7 is meant for complete home theater setups with an A/V receiver routing video and audio signals, and cables and wires running all over the room. If that doesn’t sound appealing, you would probably be better suited by a different projector.View Deal
You don’t like watching in a dark room
This projector’s extremely deep black levels are probably its greatest aspect, but you won’t appreciate them unless you black out your room almost completely. If you prefer watching with some lights on, look instead for a brighter model designed to work in a range of lighting conditions. View Deal
Sony Bravia Projector 7
Epson Pro Cinema LS12000
Hisense C2 Ultra
JVC DLA-NZ700
Price:
$9,999
$5,000
$2,999
$8.999
Screen sizes supported:
90 to 130 inches
50 to 130 inches
65-300 inches
30 to 150 inches
Brightness (specified):
2,400 lumens
2,500 lumens
3,000 lumens
2,300 lumens
HDR support
HDR10, HLG
HDR10, HDR10+, HLG
Dolby Vision, HDR10+, HLG
HDR10, HDR10+, HLG
Optical technology:
Laser SXRD
Laser 3LCD
RGB Laser DLP
Laser D-ILA
Smart TV:
n/a
n/a
Vidaa OS
n/a
Connections:
2x HDMI 2.1
2x HDMI 2.1 (1 with eARC)
2x HDMI 2.1 (1 with eARC)
2x HDMI 2.0
Epson LS12000
The Epson LS12000 falls into a similar category as the Bravia Projector 7. It’s similarly large, but it’s significantly less expensive. It also supports eARC, potentially simplifying setup for users who won’t opt for an A/V receiver. Its picture is also stunning, though less colorful. It also features similar optical adjustments, helping with setup simplicity.
Read our Epson LS12000 review View Deal
Hisense C2 Ultra
If you’re wondering what you can get for a fraction of the price, the Hisense C2 Ultra is the perfect example. It’s incredibly bright, almost obscenely colorful (even more so than the Bravia), thanks to its triple-laser light source, and quite versatile. It supports a beautiful 4K image, but can also switch over to 1080p/240Hz visuals for gaming. And it has built-in speakers and Google TV for all-in-one capabilities. It may not be as pixel-perfect a projector as the Bravia Projector 7, but it’s a stunning projector nonetheless.
Read our Hisense C2 Ultra reviewView Deal
JVC DLA-NZ700
For $1,000 less, this projector gives you a very similar machine with excellent imagery, deep blacks, potent HDR capabilities, and a competitive color gamut. You’ll miss out on 4K 120Hz capabilities, though, and getting this projector’s 97% DCI-P3 color gamut requires enabling a filter that reduces brightness.
Read our JVC DLA-NZ700 reviewView Deal
How I tested the Sony Bravia Projector 7I tested the Sony Bravia Projector 7 at home, in real-world conditions. This saw it faced with ambient light coming in from numerous windows, and in-room lighting,. The projector was tested both against a bare, white wall and an Akia Screens CineWhite screen. It was presented with streamed content, HDR and non-HDR, and PC gameplay.
My testing evaluates the projector’s performance with respect to its price and competition from other models I and colleagues at TechRadar have tested.
I have been testing projectors since 2021 and displays for even longer.
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Between various budget and more premium gaming monitor offerings within the 27-inch 1440p market, the Cooler Master Tempest GP2711 could serve as a fine middle-ground.
Its $499 / UK £429 / AU $999 price point and capabilities are good enough to please anyone on both sides of the spectrum, while image quality looks fantastic thanks to the display's quantum dot technology.
When viewing content or gaming in SDR or HDR, the high 600 nits brightness makes colors pop, especially thanks to the 99% sRGB and 95% DCI-P3 color gamut coverage. Once you add nice contrast and deep blacks into the mix, the GP2711 has so much going for it.
Gaming performance is more than enough to satisfy enthusiasts and aspiring e-sports gamers as well. Having a max 165Hz refresh rate alongside 1ms response time should be more than enough for intense sessions of Fortnite or Call of Duty: Modern Warfare III.
For its variable refresh rate solution, the GP2711 is compatible with AMD FreeSync to prevent screen tearing. Then there are other features like an on-screen crosshair and other types of overlays.
Though it lacks a few contemporary features of the very best gaming monitors, the GP2711 offers some solid extras. Gamers and streamers will be happy to know that it has KVM capabilities, which allow users to use the same keyboard and mouse to control two different devices without the need for an extra monitor.
While having built-in speakers are always a plus, the ones in the GP2711 offer fairly disappointing audio quality but are good enough for looking at YouTube videos or social content in a quiet room from time to time.
Taken all together, then, the Cooler Master Tempest GP2711 should be on any gamer's shortlist if they want to pick up one of the best 1440p monitors on the market right now.
Cooler Master Tempest GP2711: Price & availability(Image credit: Future / John Loeffler)The Cooler Master Tempest GP2711 is currently available across the U.S., UK, and AU for $499 / UK £429 / AU $999, respectively. Outside of the usual online retailers like Amazon and Newegg, the gaming monitor can be purchased through various links on the Cooler Master website in various territories.
At its price, the GP2711 serves as the best bang-for-buck purchase for anyone on a budget looking for a 27-inch 1440p gaming monitor.
Screen size
27-inch
Aspect ratio
16:9
Resolution
2560x1440
Brightness
600 nits (Typical)
Response time
4ms (GtG), 1ms (MPRT)
Viewing angle
178°/178°
Contrast ratio
3000:1 (Typ.), 3,000,000:1 (HDR)
Color support
DCI-P3 95%, Adobe RGB 93.5%, sRGB 99%, 130% Area Ratio
Inputs
2X HDMI 2.0 / 1X DisplayPort 1.4 / 1X USB-B/ 2X USB-A / 1X USB-C / 3.5mm headset jack
Weight
14lbs
Cooler Master Tempest GP2711: Design(Image credit: Future / John Loeffler)From putting it together to using it day-to-day, the Cooler Master Tempest GP2711 blends ease of use with functionality. All users have to do is connect the base to the neck and both clip onto the back panel.
At 14lbs, it’s pretty easy to lug around as well. It's fairly adjustable with swivel, height, and pivot poseability. In addition, you can also spin the display 90 degrees to put it into portrait mode.
To power the GP2711, there’s a small brick adapter that doesn’t feel long enough, but it gets the job done in connecting to the power port on the back panel.
(Image credit: Future / John Loeffler)Other ports include two HDMI 2.0 ports, one DisplayPort 1.4 port, one upstream USB-B port, two USB-A ports, one USB-C, and a 3.5mm headset jack. This is a good enough port setup for multiplatform gamers with additional consoles or streamers due to KVM, which is accessible through the power button.
The small thumbstick on the back allows navigation of the in-display menu. Here, users can change various settings like color, HDR, volume control for the built-in speakers, features like adaptive sync, and more. Moving around in the menu feels good between the speedy software and the thumbstick.
The overall black design is fairly boring but works well enough. Don’t expect any fancy RGB lighting or the like. The actual display screen features thin right, left, and top bezels alongside the larger logo chin. The back is slightly bulky, but that’s due to a unique heatsink and thermal back cover that reduces the need for fans.
Don’t expect a ton of features on the Cooler Master Tempest GP2711, but there are some noteworthy extras.
The built-in speakers are nothing special, as they don’t get really loud and aren’t sonically nuanced for finer audio. The speakers have a hollow sound that’s good enough to watch an occasional YouTube video and the like in a quiet room, but even on a casual level, most PC gamers will have some type of gaming headset, so this isn't really a dealbreaker.
If your audio setup isn’t already connected to their desktop, the GP2711 has a 3.5mm headphone jack for audio output.
KVM allows users to use a keyboard and mouse across two devices, and this is a huge deal for streamers. It works pretty well, and users can hit the thumbstick right for various ways to utilize the feature, including USB-B and USB-C.
The thumbstick also reveals various overlay modes you can use, including different crosshairs for better aiming when playing shooters, a frames-per-second monitor, and a timer for speedruns.
Don’t expect anything outside of that, though. There aren’t any genre-specific color settings or modes, so gamers who have particular color settings when playing League of Legends compared to Call of Duty: Warzone are going to manually make in-display adjustments for each game, which could be problematic.
If the Cooler Master Tempest GP2711 doesn’t knock everything out of the park, its highlight is both image quality and gaming performance.
When Cooler Master called this gaming monitor a “Play-Work-Movie Solution,” they weren’t playing. Off the rip, the 600 nits brightness goes a long way in providing remarkable image quality for both SDR and HDR. Colors are bold, crisp, and the contrast is just right.
Playing visually arresting games with great art design like Alan Wake II, The Legend of Kenzera: ZAU, and Children of the Sun, among others, look stunning, and these visuals do a lot to help immersion.
Most importantly, having a high brightness allows the GP2711 to look phenomenal regardless of lighting conditions in a room. As mentioned previously, the gaming monitor doesn’t have any genre-specific settings, which means color correction will have to be done before playing a particular game, but thankfully, the default settings are more than good enough for a wide range of genres.
Gamers who are also content creators will also like the GP2711's 99% sRGB and 95% DCI-P3 color gamut coverage. This means color accuracy is pretty nice when using Adobe Suite software like Photoshop and Premiere Pro. Meanwhile, watching video content on the GP2711 was a great experience with deep blacks and sharp contrast.
Gaming performance is impressive with its 165Hz refresh rate alongside response time that sits between 4ms (GtG) and 1ms (MPRT). The GP2711 is good enough of a display to play more competitive games like Fortnite or Marvel Rivals. Using a controller or keyboard and mouse for various games felt buttery smooth without any noticeable latency.
When it comes to games pushing image quality and performance, even games like Forza Motorsport handle both well. Having AMD FreeSync compatibility also does a fine job in preventing screen tearing, too. For its very accessible price point, the GP2711 means absolute business.
Notes
Rating
Value
$499 is a good sweet spot for the Cooler Master Tempest GP2711 while having just enough extras.
4.5/ 5
Design
Design is fairly boring but set-up is easy, has plenty of ports and navigating the in-display menu is nice.
4/ 5
Features
The GP2711 isn't as feature rich as many other monitors, but it has some great features that streamers will love.
4 / 5
Performance
Image quality in SDR and HDR is pretty respectable for its price. Meanwhile, performance works splendidly thanks to a 165Hz refresh rate.
4.5/ 5
Final score
The Cooler Master Tempest GP2711 plays a good middle ground between price and functionality making it a serious recommendation.
4.25 / 5
Buy the Cooler Master Tempest GP2711 if…You need a great 1440p gaming monitor at a great price
The Cooler Master Tempest GP2711 is definitely something to keep on your shortlist if you're on a tighter budget.
You want KVM capability
Not all gaming monitors have KVM, but for those who need to work between devices quickly, it really is essential.
You want great image quality and performance
The GP2711 makes good use of mini-LED and high brightness for fantastic image quality. Add great response time and a 165Hz refresh rate, and this is great for those just getting into esports.
You want better built-in speakers
The speakers on the GP2711 aren't loud and aren't really good.
You need the extras that come with other monitors
Outside of KVM and some graphic overlays, this doesn't offer much in the way of added features.
Gigabyte GS32QC
If you're on a tighter budget and want solid 1440p gaming, the Gigabyte GS32QC is a great option for a much lower price.
Read the full Gigabyte GS32QC review
Asus ROG Strix XG27ACS
If you're looking for the best overall 1440p gaming monitor for a reasonable price, the Asus ROG Strix XG27ACS offers exactly what you need without many of the more expensive bells and whistles.
Read the full Asus ROG Strix XG27ACS review
How I tested the Cooler Master Tempest GP2711:During the two weeks I used the Cooler Master Tempest GP2711, it was my day-to-day monitor for daily activities like browsing with Google Chrome and using Slack for communication purposes. I also used it for work purposes, editing documents with Google Docs, managing projects via Asana, and coordinating social media activities using tools like Hootsuite.
To assess the overall image quality, I played visually rich games like Alan Wake II, The Legend of Kenzera: ZAU, and Children of the Sun. To test performance and gaming enhancement features I relied mostly on titles like Fortnite and Call of Duty: Modern Warfare III.
I’ve spent the past several years covering monitors alongside other PC components for Techradar, among many other publications, so I am very well equipped to assess the strengths and weaknesses of a gaming monitor like this.